Provision Holding Inc (OTCMKTS:PVHO) Heating Up Again

Provision Holding Inc (OTCMKTS:PVHO) is a name that we gave our subscribers back in January. From lows of $.06, PVHO exploded in April and rose to $.51, delivering gains of over 8-fold to our members. Now PVHO has backed off to the $.21 level and after building a nice support zone around $.18, it looks like things are heating up again for PVHO.First up, a little background on the company. Provision Holding Inc describes itself as "the leading purveyor of intelligent interactive 3D holographic display technologies, software, and integrated solutions for both commercial and consumer focused applications. Provision's 3D holographic display systems represent a revolutionary technology that provides the projection of full color, high-resolution videos into space detached from the screen, without any special glasses. Provision is currently the market leader in true 3D consumer advertising display products being implemented by innovative, consumer-focused companies." Its products include HoloVision displays and 3D Savings Center kiosks that offer enable advertisers and customers to reach captive audience in grocery stores, malls, convenience stores, gas stations, banks, and other retail locations.

Provision’s 3D Savings Center Kiosks generate extraordinary 3D holographic videos and has proven to generate a great deal of attention from retail customers. The 3D holographic display projects videos in front of the screen without the need for any special glasses and without any discomforting eye stress. Each kiosk also has a 2D interactive touch screen that provides consumers access to promotions, rewards, and coupons. The kiosks are also able to print coupon offers, allowing the retailer and other advertisers to offer customers highly effective sales influencers at the point of purchase.

PVHO just released a a new case study showing the success the 3D Savings Center platform has had in its growing retail network. The study details the advertising and promotional programs that Provision has established with its well-known, national retail partner. The program placed Provision’s 3D Savings Centers nationally in hundreds of locations of the retail chain that combines Provision’s patented 3D holographic advertising with promotional coupons generated by the 3D Savings Center kiosk.

The 3D Savings Centers allow customers the option to print coupons for specific in-store brands. In 5 months, Provision’s 3D Savings Centers printed 295,640 coupons, with a vast majority redeemed the same day. The results showed that the average rate of redemption for coupons generated by Provision’s 3D Savings Centers was 17.4%. This is an extraordinary redemption rate when measured against the published national average coupon redemption rate of 1.2%. CEO Curt Thornton said:

“While we’ve always known that our 3D platform will outperform traditional in-store media, this program data has exceeded our expectations. There is plenty of published market data supporting the efficacy of in-store 2D digital signage. Now, there is no question in our minds that 3D is a more effective way to change consumer purchase behavior, especially when combined with our digital coupons.”

To help grow its business, PVHO just completed the development and prototype of its latest 3D holographic display system, the HL50. The HL50 is Provision’s largest Holovision product, designed for exhibitions and special events. Provision will formally debut the HL50 later this year. The HL50 utilizes Provision’s patented and award winning 3D holographic technology. It comes complete, including a media player and Provision’s proprietary software, HoloSoft. The HL50 is able to project eye popping 3D holographic videos, detached from the screen, floating in space over 40” outward, without the need of any special glasses.

PVHO is now working with Ixonos USA to develop the world’s first holographic “touchless” touch screen. The two companies will combine their expertise and resources to add a new level of efficacy to Provision’s interactive 3D holographic displays. The “touchless” solution will allow consumers to interact with, and make selections from, a 3D touch screen that is truly “floating in air." PVHO EVP Bob Ostrander said:

“The touchless touch screen is a truly sanitary solution. It will free consumers from the physical constraints involved in reaching conventional touch screens, and of course will feature Provision’s crisp, high-resolution 3D holographic images. Ixonos has a strong background in and understands 3D, visual design and digitalization so they are the perfect partner for us. The “touchless” touch screen will strongly support Provision’s existing line of 3D rewards kiosks.”

Currently trading with a market cap of $18 million, PVHO has proven in the past that it can turn into a microcap runner overnight. When you consider that PVHO is generating $2m a quarter in revenues and some major developments are in the works, it's easy to see PVHO trading back up to its 52 week highs. Judging by the recent trading activity, PVHO might get there sooner rather than later. We will be updating our subscribers as soon as we know more. For the latest updates on PVHO, sign up below!

Disclosure: We have no position in PVHO and have not been compensated for this article.