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Iconic Brands Inc (OTCMKTS:ICNB) Making Big Moves

Iconic Brands Inc (OTCMKTS:ICNB) Making Big Moves
Written by
Alex Carlson
Published on
January 25, 2017
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Iconic Brands Inc (OTCMKTS:ICNB) has become of the most active names on the OTC Markets after the company launched its line of organic Prosecco Italian sparkling wines with celebrity Christie Brinkley. We said last month that "with all the press Iconic Brands has gotten because of Christie Brinkley, the run in ICNB could be just getting started." ICNB closed that day at $.0030 and has gone on to produce gains of over 500% for our subscribers. Barchart now has the stock rated a Strong Buy as the technicals suggest higher prices are ahead.First up, a little background on the company. Iconic Brands Inc is a beverage company with the highest expertise of developing, from inception to completion, alcoholic beverages for itself and third parties. Iconic Brands markets and places products into national distribution through long standing industry relationships. Iconic is also a leader in “Celebrity Branding” of beverages, procuring superior and unique products from around the world and branding its products with internationally recognized celebrities.There's quite a bit happening at Iconic and leads us to believe that the momentum is set to continue. The company just announced that it's closing in on 1000 US retailers for the Bellissima brand, and are in the process of facilitating a Letter of Credit with the manufacturer to streamline the financial process for production; this will allow the manufacturer to procure on an as needed basis all the raw goods inclusive of bottles, corks, decorative, and cages.Iconic has also brought on board Joseph Bianco. There are a number of intriguing things about Bianco. For one, he's waived his salary and has taken restricted stock to come on board. This is a huge vote of confidence in the company. In his new position with Iconic, he will be providing the expertise that all public companies need. He will be instrumental in the initiatives of corporate governance and compliance, as well as advising on the selection of an auditing firm, creation of a proper board of directors, and selection of an appropriate IR Firm to represent the company. Bianco will assist in all contractual and legal matters so as best to position the company for success.Second, he has a history of building companies and then selling them. In 1990 he bought the first of some twenty music catalog and distribution companies that became Alliance Entertainment Corporation, of which Bianco was founder, Chairman and CEO until he sold control in 1996. He then went on to form The Interlink Companies, a large distributor of periodicals, which he sold in 2001 to Source Interlink. In 2003 Bianco co-founded Sheridan Square Entertainment, owner of V2 Records, Artemis Records and several other entertainment operations. SSE was sold to BTP Acquisition Corp. in 2006. CEO Richard DeCicco said:

"I'm extremely pleased to have Joe working with us; his track record of growing and selling companies as well as his vast knowledge of the public markets will be invaluable to the growth of our current and future brands."

Iconic also put to rest the rumors of the company engaging in any toxic financings. The company said:

In response to multiple inquiries from the shareholder base, please be advised the company has no advisory or service agreements and has not since December 1, 2015. Iconic Brands is acutely aware of shareholders' concerns regarding less than advantageous finance providers in the small cap space, and have become, unfortunately through experience, quite familiar with the landscape. The company has no intention to enter into any egregious, floorless or toxic financings.

Earlier this month, Iconic said that it finished the last 8 weeks of 2016 with sales nearing 7,000 cases. The company is positioned with current monthly allocated capacity of 30,000 cases which can be increased based on demand, and an additional run of custom bottles had been placed for approximately 100,000 pieces in anticipation of the phase II launch.Iconic continues to add distributors after signing an exclusive retail distribution deal in California with Bevmo!, the number one specialty beverage retailer on the west coast, for the Brut and Rose Bellissima Prosecco line. The company anticipates offering Bellissima through Bevmo! to the Washington State and Arizona stores as those markets open. Bellissima is currently available in 10 states: New York, New Jersey, Connecticut, Massachusetts, Florida, Texas, Nevada, Pennsylvania, South Carolina, and Illinois with the following state registrations either complete or pending and coming on line in phase two of the launch program no later than February 15th: Vermont, Georgia, Tennessee, Alabama, Louisiana, Oklahoma, California, Washington State, Arizona, Minnesota, Wisconsin, Montana, Ohio, Kentucky, Rhode Island, New Hampshire, North Carolina, Maine and Michigan.Currently trading with a market cap of $16 million, ICNB is an exciting story among small caps. Prosecco is right now the hottest drink category in the U.S. Sales have been rising 33% in each of the last three years. With a name like Christie Brinkley behind Bellissima, ICNB is on the verge of a major sales push. We believe it's only a matter of time before a large drinks company like Diageo plc (NYSE:DEO) makes a bid for ICNB. Until then, enjoy the ride. We will be updating our subscribers as soon as we know more. For the latest updates on ICNB, sign up below!Disclosure: We have no position in ICNB and have not been compensated for this article.

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