OUR NEW PROFILE IS: SFLM
SFLMaven Announces June 2021 Sales Grew 125% to $1.0 Million
SFLMaven Announces $11 Million Preliminary 2021 Revenue Guidance
SFLMaven has driven over $130 million in sales and 98,000 positive reviews since inception in 2004
***** INVESTOR PRESENTATION *****
__________________________________ Hello Everyone,
The market just opened and we have SFLM on the radar for today.
You may remember this one as the last time we profiled it we was a 90% explosion from the open on record interest.
SFLM has a float of just $3.2 Mil (roughly)l according to OTCMarkets.
*****News Just Released This Morning Before the Bell*****
SFLMaven Reports Unaudited Mid-Year Financials: Double-digit Y/Y Sales Growth, Expanded Profitability
NEW YORK, NY / ACCESSWIRE / August 4, 2021 / SFLMaven Corp. (OTC PINK:SFLM), (‘SFLMaven’ or the ‘Company’), a leading provider of high-end luxury goods, is pleased to announce the filing of the Company’s unaudited financial performance data for the six months ended June 30, 2021, which featured strong expansion in business activity, as well as robust improvements in both top- and bottom-line metrics.
Financial Highlights for the Six Months Ended June 30, 2021 (unaudited)
- Total Sales of $4.8 million during the Six Months Ended June 30, 2021
- Total Sales increased more than 14% on year-over-year basis compared to Six Months Ended June 30, 2020
- Accelerating Sales Growth with June Sales up 125% on year-over-year basis
- Gross Profit of $608,423 for the Six Months Ended June 30, 2021, up 194% on year-over-year basis
- Inventory value at $770k as of June 30, 2021, up 28% on year-over-year basis
- Total Current Assets up 17% on year-over-year basis
“We are seeing robust improvements in the core business both in terms of expanding overall sales and through operational efficiencies,” commented Joseph Ladin, CEO of SFLMaven. “We are also working to build out additional sales channels, as exemplified by the recent addition of our 1stDibs.com SFLMaven store.”
Management notes that the Company has implemented robust competitive bidding dynamics, refined ad campaigns, improved advertising efficiency, and scaled its quantity of listings, which are all supporting improvements to bottom-line cash flows from operations. The Company believes these factors will contribute to near-term profitability over coming quarters.
In addition, SFLMaven has begun to expand its market reach by diversifying sales channels for the first time in Company history. Management believes the implementation of a multi-channel digital strategy holds the potential to dramatically widen the Company’s end-market customer footprint and market share in the high-end jewelry marketplace.
Ladin added, “Accelerating top-line growth to close out Q2 extrapolates very favorably for the second half of the year, especially given macro tailwinds for the luxury goods sector from leading economic indicators, record household savings ratios, a strong credit environment, and a very accommodative policy backdrop.”
Company Expects Revenues to Grow Nearly 40% YoY to at Least $11.0 Million
FORT LAUDERDALE, FL / ACCESSWIRE / July 15, 2021 / SFLMaven Corp. (OTC PINK:SFLM), (‘SFLMaven’ or the ‘Company’), a leading provider of high-end luxury goods, today announced that estimated revenues for the year ending December 31, 2021 are expected to grow to at least $11 million.
“This preliminary estimate is based on the accelerating pace of revenue growth, including the recent multi-year weekly sales record of $318,000 and first quarter revenues of $2.7 million,” said Joseph Ladin, Chief Executive Officer of SFLMaven. “Our conservative projections now put us on track to generate at least $11 million of revenue this year, a nearly 40% increase over 2020 revenues and a return to our pre-pandemic revenue base.
“Combined with an increasingly strong gross margin profile driven by robust competitive bidding dynamics for our one-of-a-kind products, we believe operational execution in the months ahead will transition us towards near-term profitability. These efforts include refining ad campaigns to reduce expenses, improving advertising efficiency and scaling the quantity of listings. We are also broadening our multi-channel digital strategy and exploring other sales channels outside of eBay to diversify and expand our reach – we hope to provide more color on this front shortly.
“Looking ahead, we are turning our focus towards completing an audit of our financial statements so that we can file a Form 10, become fully reporting and move to the OTCQB exchange as an interim stop towards our longer-term goal of an eventual Nasdaq listing. I look forward to working closely with the team at SFLMaven to create value for all of our stakeholders,” concluded Ladin.
Final recognized revenue is subject to the SFLMaven Corp.’s annual and quarterly audits and will accordingly be released with the Company’s audited financial statements and related annual and quarterly reports once fully reporting.
SFLMaven Announces June 2021 Sales Grew 125% to $1.0 Million
Robust June Auction Results Drive 125% Year-over-Year Sales Increase
FORT LAUDERDALE, FL / ACCESSWIRE / July 7, 2021 / SFLMaven Corp. (OTC PINK:SFLM), (“SFLMaven” or the “Company”), a leading provider of high-end luxury goods, today announced that eBay auction sales in June 2021 grew to over $955,000 spanning 975 products sold, a 125% increase as compared to the same year-ago period.
The continued robust auction results were primarily driven by strong sales in the weekly “Famous Thursday Night Auction” event on the widely followed SFL Maven eBay store. SFLMaven received 35.2 million impressions on its listings in the month, driving 364,284 page views. The largest item sold in the month was a Patek Philippe watch, which sold for $10,900.
“We saw continued auction strength in June – grossing another ~$1 million month – with healthy year-over-year growth and encouraging bidding dynamics driving a clear path to profitability,” said Joseph Ladin, Chief Executive Officer of SFLMaven. “As we continue to grow through a combination of auction listings growth, expansion to new platforms and targeted potential acquisitions, I believe we are well positioned to achieve profitability this year. I look forward to further success in the months ahead as we expand listing visibility to exciting new markets.”
Key Investment Highlights
SFLMaven Corp reveals the jewelry reseller achieved $3M in sales since beginning of 2021
SFLMaven is a premium provider of high-end jewelry through its top-rated eBay store, having driven over $130 million in sales and over 98,000 positive reviews since inception in 2004.
- An Elite eBay Store: Prestigious ‘Top Rated Seller’ badge with established eBay corp. relationships, known for its ‘Famous Thursday Night Auctions’
- Robust Financial Profile: $2.7 million in revenue in Q1 2021 alone
- Demand Inelastic Industry: Given vast demand & efficient nature of ‘no reserve’ auctions,supply is only constraint – ”if you list it, they will come”
- Proprietary Dealer Network: Significant competitive advantage from trusted dealer network that procures pre-owned items from consumers
- Revenue Growth Drivers: Improved capitalization as public company expected to drive increasingly large weekly auctions
- Strong Macroeconomic Tailwinds: Operates at intersection of the growing jewelry and E- commerce markets, benefitting from recovering economy
SFLMaven Reports First Quarter 2021 Financial Results
Company Realizes Impressive $2.7 Million in Q1 Revenue at Strong 21.7% Gross Margin Profile; Generates $(0.1) Million in Net Income
FORT LAUDERDALE, FL / ACCESSWIRE / May 25, 2021 / SFLMaven Corp. (OTC PINK:SFLM), (“SFLMaven” or the “Company”), a leading provider of high-end luxury goods, today reported its unaudited financial and operational results for the first quarter of 2021.
First Quarter 2021 and Subsequent Operational Highlights
- Revenues totaled $2.7 million, driving a healthy 21.7% gross margin and $(0.1) million in net income.
- Strengthened relationship with eBay corporate through promotional partnership around Mother’s Day holiday, providing preferred placement for SFLMaven products on the eBay homepage.
- Engaged international investor relations specialists MZ Group to lead a comprehensive, strategic investor relations and financial communications program across all key markets.
- Launched revamped corporate and IR website as part of a new commitment to the capital markets, providing up-to-date information for current and prospective investors.
- Selected Heather Krug PR & Marketing as the Company’s Public Relations agency, with the goal of driving elevated media attention and consumer interest in SFLMaven’s product listings.
Management Commentary “We are pleased to announce SFLMaven’s first reported quarter as a standalone public company, having realized an incredibly strong margin profile – driven by competitive bidding dynamics for our one-of-a-kind products – while standing on the cusp of profitability,” said Joseph Ladin, Chief Executive Officer of SFLMaven. “We continue to see strong macroeconomic trends supporting the jewelry industry, with many pockets of newfound wealth created through stimulus efforts as well as stock and cryptocurrency capital gains being deployed into high-end jewelry.
“Our differentiated jewelry sourcing capabilities, when paired with our strong relationship with eBay corporate and select suppliers, presents unique opportunities to further build the SFLMaven brand – including preferred product placements during major sale events on the eBay homepage and exclusive invitations to top-eBay seller events.
“We launched a first-of-kind advertising campaign in the first quarter of 2021, which drove ‘bidding wars’ through increased visibility for our listings and therefore significantly higher gross margins as compared to the prior year. As we refine our campaigns to reduce our expenses, improve advertising efficiency and scale our quantity of listings, we believe we will reach profitability in the near-term.
“As we look ahead, our goal is to complete an audit, file a Form 10, uplist to the OTCQB and emerge as a profitable, fully reporting public company with a pathway to an eventual Nasdaq-listing and other complimentary growth opportunities. Given our strong results thus far, I firmly believe that we are on a path to create significant value for our shareholders over the long-term,” concluded Ladin.
First Quarter 2021 Unaudited Financial Results Revenues totaled $2,721,596 in the first quarter of 2021, as compared to $2,859,920 in the same year-ago quarter.
Gross profit in the first quarter of 2021 increased 290% to $590,511, or 21.7% of revenues, compared to gross profit of $203,758, or 7.1% of revenues, in the same year-ago quarter. The increase in gross profit was primarily driven by improved supplier relationships, volume discounts and the initiation of advertising campaigns through eBay which drove competitive bidding dynamics for the Company’s products.
Operating expenses in the first quarter of 2021 were $706,701, as compared to $101,164 in the same year-ago quarter. The increase was primarily attributable to the initiation of advertising campaigns through eBay, which management believes increase gross margins through more competitive bidding dynamics.
Net income in the first quarter of 2021 totaled $(116,100), as compared $102,654 in the same year-ago quarter.
To provide a relevant year-over-year comparison, the year-ago comparative figures are from SFLMaven Corp., the private company prior to its merger with Sun Kissed Industries and the renaming to SFL maven.
SFLMaven Announces New Sales Channel Launch on 1st Dibs, a Leading Luxury Goods Online Marketplace
1st Dibs Marks Launch of First New Sales Channel, Further Diversifying Revenue Base
FORT LAUDERDALE, FL / ACCESSWIRE / July 20, 2021 / SFLMaven Corp. (OTC PINK:SFLM), (“SFLMaven” or the “Company”), a leading provider of high-end luxury goods, today announced the launch of a new sales channel on 1stDibs.com, a one-of-a-kind online marketplace for luxury goods, marking the Company’s first steps towards diversifying the revenue base.
1stDibs is a leading online marketplace for extraordinary design. Since 2000, the website has captured the magic of the Paris flea market, connecting those seeking the most beautiful things on earth with highly coveted sellers and makers in vintage, antique and contemporary furniture, home décor, art, fine jewelry, watches and fashion. SFLMaven’s 1stDibs store can be viewed by clicking here.
Admission to 1st Dibs requires a comprehensive application and vetting process, and only admits trusted sellers who are respected professionals in their fields. All sellers undergo a strict evaluation by in-house experts to vet the integrity of their listings and the quality of their service.
“We are privileged to be admitted onto such a premier luxury goods platform, serving an affluent international audience, which we believe will be receptive to the unique nature of our listings,” said Joseph Ladin, Chief Executive Officer of SFLMaven. “We look forward to working closely with the dedicated team at 1st Dibs to source the hardest-to-find items their customers are searching for.
“Our partnership with 1st Dibs is the first step towards our efforts to diversify our revenue base, which today is 100% from eBay listings. In the future, we hope to further broaden our online presence across multiple platforms, delivering one-of-a-kind items at exceptional values to our customers,” concluded Ladin.
Corporate Overview
SFLMaven is a premium provider of high-end jewelry through its top- rated eBay store, having driven over $130 million in sales and over 98,000 positive reviews since inception in 2004.
- An Elite eBay Store: Prestigious ‘Top Rated Seller’ badge with established eBay corp. relationships, known for its ‘Famous Thursday Night Auctions’
- Robust Financial Profile: $2.7 million in sales in Q1 2021 alone
- Demand Inelastic Industry: Given vast demand & efficient nature of ‘noreserve’ auctions, supply is only constraint – ”if you list it, they will come”
- Proprietary Dealer Network: Significant competitive advantage from trusted dealer network that procures pre-owned items from consumers
- Revenue Growth Drivers: Improved capitalization as public company expected to drive increasingly large weekly auctions
- Strong Macroeconomic Tailwinds: Operates at intersection of the growing jewelry and E-commerce markets, benefitting from recovering economy
Market Opportunity
Jewelry Market
- Jewelry market has continued to expand with the emergence of digital platforms that brings the shopping experience to consumers.
- Global jewelry market size expected to reach $266.5 billion by 20271
- U.S. jewelry market recorded $36.8 billion in 20182
- Increasing disposable income and spending power by consumers is helping to drive the market, benefiting from an increase in the number of households earning more than $100,000 over the past five yearsE-commerce Market
- E-commerce increased 44.0% in the U.S. in 2020 to $861 billion3
- Cumulative data anticipates a 276.9% increase in worldwide ecommerce sales over the most-recently tracked period SFL Maven brings these two profitable markets together on eBay, the world’s largest auction marketplace
Growth Strategy
• SFLMaven primarily operates ‘noreserve’ eBay auctions
- Given eBay’s vast reach and the efficient nature of online marketplaces, supply will almost always be sold in the vicinity of a fair market price
- Due to this effect, product supply is the only constraint to growth, as demand is nearly infinite• Togrowsales,SFLMavensimplyneedstoexpandproduct sourcing capabilities to obtain more jewelry at fair prices
- • SFL Maven is currently pursuing the following: • Expansion of dedicated dealer network • Development of online product sourcing capabilities
Select Financials
- Fairly stable revenue base with significant growth potential, able to weather various economic conditions
- Gross margin profile varies based on competitive bidding dynamics, realized robust 21.7% margin profile in Q1 2021
• Given auction nature, particularly unique products that trigger bidding wars can reach 75%+ gross margins
• SFLM went public in early 2021; initiating audit with goal of filing Form 10, becoming fully reporting company & uplisting to OTCQB
NEWS
Sincerely,