E TRADE Financial Corporation (NASDAQ:ETFC): A Stock to Watch

[Fidility] E TRADE Financial Corporation (NASDAQ:ETFC)announced the launch of its new application for iOS 8. The app features Touch ID fingerprint authentication, which offers a simple and secure way to log in, as well as a home screen widget containing market and watch list information. Both features are new for iOS 8 users and available free via the iTunes store.“Investors want secure access to their investments and trades, anytime, anyplace,” said Navtej S. Nandra, President of E*TRADE Financial. “By keeping our technology fresh, we ensure that we are keeping pace with our customers – being where they want us to be.”Stock PerformanceTaking a look at the company’s recent performance, ETFC reported second quarter earnings for fiscal 2014 on July 23^rd 2014. The company reported actual earnings per share of $ 0.24 against the consensus Street estimate of $0.23.This represents year over year growth of 12.5%. ETFC posted revenue of $38.00 million against estimates of $31.0 0million.ETFC is currently valued at $6.06 billion and closed the last trading session at $20.44. The stock has a 50-day moving average of $22.47 and a 200-day moving average of $21.69.

Is this a Buying Opportunity?There are currently seventeen analysts that we track that cover the stock. Of those seventeen, ten have Buy rating and seven have a hold rating. On a consensus basis this yields a score of 2.59 and a Hold. The combined price objective of these covering analysts is $24.61, which represents a 8.69% upside difference to the last closing price.The most recent analyst activity consisted of Deutsche Bank reiterating their hold stance on the company. On the date of the report, the stock closed at $22.71.Another research firm weighing in recently was Nomura who also Reiterated Rating Coverage on the stock. On July 24^th 2014 Nomura upgraded their price target on the stock $28.0,to $27.0 a 22.59% upside to the current price. On the day of the report, ETFC shares closed at $20.73.Company Profile E TRADE Financial (NASDAQ:ETFC), a financial services company, provides brokerage and related products and services primarily to individual retail investors under the E*TRADE Financial brand name. It provides easy-to-use solutions for individual investors and stock plan participants. The company offers its customers to take control of its financial futures by providing the products, tools, services, and advice they need to meet their near-and long-term investing goals. Its Trading and Investing segment offers retail brokerage products and services, investor-focused banking products, and corporate services. The company’s Balance Sheet Management segment manages asset allocation; loans previously originated by the company or purchased from third parties; deposits and customer payables; and credit, liquidity, and interest rate risk.